Pirelli has signed an agreement to become the exclusive tyre partner with BMW Car Club GB.
BMW Car Club GB is the only club officially endorsed by BMW UK. As part of this new agreement, Pirelli will also take over as an official sponsor of the club and will be involved in many of its activities and events.
Pirelli will additionally have a significant presence at the National Festival, the biggest annual event in the BMW Car Club GB calendar. This will be held this year at the British Motor Museum in Gaydon on August 14. Organised and hosted by the club, it attracts a large number of the 3500 members, as well as the general public and trade visitors.
As part of the relationship, Pirelli will also provide exclusive benefits all year round to members, along with support at a number of the club’s trackdays. The fact that Pirelli makes an abundance of tyres exclusively for BMW vehicles was one of the driving factors behind this new agreement.
Catherine Kirk, Marketing Manager at Pirelli, said: “We are very pleased to have formed this partnership with BMW Car Club GB. Pirelli offers a wide range of fitments for BMW vehicles, from the 1 Series all the way up to the X5 M Sport. We are looking forward to the benefits that this new relationship with the club will bring to both parties.”
All Pirelli tyres homologated for BMW have a designated (*) marking on the sidewall of the tyres denoting a perfect fit between the tyres and the specific characteristics of every BMW. Pirelli is one of BMW’s preferred suppliers, with a wide coverage of Run Flat tyre fitments. Run Flats are most popular choice of tyre for BMW.
Fitments range from 16 inches up to 21 inches, with the Cinturato, P Zero and Scorpion families used for summer fitments and Pirelli’s Sottozero family used for winter. BMW and Pirelli’s latest collaboration is with the New P Zero tyre, which has been homologated on the latest 7 Series and will be the reference product for all future models starting from the new BMW 5 Series.
Jamal Blanc, Marketing Director at BMW Car Club GB, said: "Pirelli has shared a long successful history supplying tyres for BMW cars. We welcome the opportunity to work with one of the world’s most recognisable brands and leading tyre manufacturers."
For more information and to register or order your tyres ata discounted price, BMW Car Club members should log on to our web site and then visiit tab club/current offers or click here. The offer will also shortly be available to logged in members on the club forum.